About this item

• 10% Niacinamide (Vitamin B3) proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production
• Rice Ferment Filtrate that’s rich in amino acids, making skin bright, firm and clear
• Power packed with plant-derived Squalane, Natural Caffeine & Vitamin E to soothe skin and prevent inflammation
• Quick absorbing, non-greasy, fragrance-free face serum that’s suitable for all skin types – perfect for daily usage
• This serum is free of synthetic colors, artificial fragrances & essential oils
• 100% vegan, paraben-free, phthalate-free as always

Bye bye blemishes! Hello clear skin! Looking for an effective solution for your blemishes, acne marks and dark spots? This clever concoction of Niacinamide, Rice Ferment, Caffeine & plant-derived Squalane has been thoughtfully formulated to not only target spots, but also boost skin barrier health, soothe acne and protect against sun damage. A real multi-tasking face serum. Plum’s consumer panel reported: 83% users saw reduction in blemishes*, 3/4 users reported clearer skin* & 88% users saw visible improvement in skin tone* *a 4 week self-assessment study with plum previews consumer panel NOTE : This product does not contain salicylic acid